No BAT, we will not go to the Ball

There aren’t many email invitations that make me laugh out loud, but this one was an exception. I have spent much of the past few years talking about how to improve the public’s health: incentives, legislation, education and 2020health has published ideas such as here on alcohol, here on incentives, here on how pharmacists can help.

So I thought this invitation to watch the ladies semi-finals at Wimbledon, from none other than British American Tobacco was  a joke! It seems not. I will talk to most organisations; I am a firm believer in getting all parties around the table to find common interests and consensus to forge solutions. But a day out at the tennis, courtesy of company that is complicit in the early death of millions of people worldwide and who continue to promote a habit that may be legal but is morally repugnant? I am only sorry that they thought I was shallow enough to accept.

About Julia Manning

Julia is a social pioneer, writer and campaigner. She studied visual science at City University and became a member of the College of Optometrists in 1991, later specialising in visual impairment and diabetes. During her career in optometry, she lectured at City University, was a visiting clinician at the Royal Free Hospital and worked with Primary Care Trusts. She ran a domiciliary practice across south London and was a Director of the UK Institute of Optometry. Julia formed 20/20Health in 2006. Becoming an expert in digital health solutions, she led on the NHS–USA Veterans’ Health Digital Health Exchange Programme and was co-founder of the Health Tech and You Awards with Axa PPP and the Design Museum. Her research interests are now in harnessing digital to improve personal health, and she is a PhD candidate in Human Computer Interaction (HCI) at UCL. She is also dedicated to creating a sustainable Whole School Wellbeing Community model for schools that builds relationships, discovers assets and develops life skills. She is a member of the Royal Society of Medicine’s Digital Health Council. Julia has shared 2020health's research widely in the media (BBC News, ITV, Channel 5 News, BBC 1′s The Big Questions & Victoria Derbyshire, BBC Radio 4 Today, PM and Woman's Hour, LBC) and has taken part in debates and contributed to BBC’s Newsnight, Panorama, You and Yours and ITV’s The Week.
This entry was posted in Smoking and tagged , , , , , . Bookmark the permalink.

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s