Jeremy Hunt to lead value-based pricing discussions


Ben Adams for Pharmatimes, 6th September 2012, quotes Julia Manning on Jeremy Hunt and value-based pricing.

Click here to read the article in full.

“VBP discussions to be delayed? 

The first clash could be VBP – as he [Jeremy Hunt] will now walk straight into negotiations with the ABPI over the future of drug pricing in the UK. But Julia Manning, chief executive of the industry think-tank 2020Health, says it would be sensible for Hunt to postpone the discussions.


She told PharmaTimes that as the government has to renegotiate the PPRS regardless of what happens: “It would seem sensible for [Hunt] to focus on this and postpone negotiations on changing the pricing system for new drugs”.


She added: “This gives everyone more time to think about what data and structures would be required for a new system to be truly effective with no detriment to the pharmaceutical industry’s investment in research, clinical trials and above all patients in the UK.” Whatever happens, a new system will have to be in place by 2014 as this is when the current five-year PPRS scheme ends.”


About Julia Manning

Julia is a social pioneer, writer and campaigner. She studied visual science at City University and became a member of the College of Optometrists in 1991, later specialising in visual impairment and diabetes. During her career in optometry, she lectured at City University, was a visiting clinician at the Royal Free Hospital and worked with Primary Care Trusts. She ran a domiciliary practice across south London and was a Director of the UK Institute of Optometry. Julia formed 20/20Health in 2006. Becoming an expert in digital health solutions, she led on the NHS–USA Veterans’ Health Digital Health Exchange Programme and was co-founder of the Health Tech and You Awards with Axa PPP and the Design Museum. Her research interests are now in harnessing digital to improve personal health, and she is a PhD candidate in Human Computer Interaction (HCI) at UCL. She is also dedicated to creating a sustainable Whole School Wellbeing Community model for schools that builds relationships, discovers assets and develops life skills. She is a member of the Royal Society of Medicine’s Digital Health Council. Julia has shared 2020health's research widely in the media (BBC News, ITV, Channel 5 News, BBC 1′s The Big Questions & Victoria Derbyshire, BBC Radio 4 Today, PM and Woman's Hour, LBC) and has taken part in debates and contributed to BBC’s Newsnight, Panorama, You and Yours and ITV’s The Week.
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